49ers Enterprises could be on the brink of their most costly mistake since taking control at Rangers.
After Russell Martin left the club drifting, few would have predicted a title challenge.
Yet a remarkable turnaround under Danny Röhl has put Rangers firmly back in the Scottish Premiership race, with January recruitment now likely to prove decisive.
While Rangers have already added Tuur Rommens and Tochi Chukwuani, attention has turned elsewhere within the 49ers’ footballing network.
Leeds United — also part-owned by 49ers Enterprises — have reportedly opened talks with Celtic over a potential deal for striker Joel Piroe, according to Sky Sports News reporter Anthony Joseph.
At first glance, Leeds’ transfer business may appear unrelated to Rangers. However, any deal involving Piroe would ultimately require approval from the same ownership group. Allowing a proven goalscorer — Leeds’ top scorer during last season’s Championship campaign — to join Celtic would represent a significant boost for Rangers’ main title rivals.
Such a move would only deepen concerns at Ibrox, where Röhl’s side still lack a reliable source of goals.
While Rommens and Chukwuani look sensible additions, and a potential move for Sunderland midfielder Dan Neil would further strengthen the squad, Rangers’ most pressing issue remains unresolved.
That problem would be magnified if Celtic were to land Piroe in January. From a Rangers perspective, sanctioning a transfer that strengthens a direct title rival would be difficult to justify — and could ultimately undermine their Premiership ambitions.
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