The ‘unbelievable’ deal that a social media boss had with Cristiano Ronaldo has revealed the staggering expense of hiring him.

The ‘unbelievable’ deal that a social media boss had with Cristiano Ronaldo has revealed the staggering expense of hiring him.

 

A social media executive who collaborated with Cristiano Ronaldo has disclosed the exorbitant expense of hiring his services.

 

 

 

The five-time Ballon d’Or recipient is the most marketable individual on the planet and has a staggering 647 million followers on Instagram.

 

 

 

Ronaldo is the first individual to reach one billion followers on social media, and he is currently uploading regular videos to a staggering 72.9 million subscribers on his record-breaking ‘UR Cristiano’ YouTube channel.

 

 

 

The 39-year-old occasionally shares sponsored posts on his platforms, which are the result of paid partnerships with organisations such as UFL, Saudi Arabia, AVA athletes, Whoop, and Herbalife.Additionally, those agreements are not inexpensive due to his inherent global appeal.

 

 

 

Ronaldo was compensated to advertise the Sportlobster app for which he served as an ambassador approximately ten years ago. Ronaldo declared that the application, in which Michael Owen was an investor, would “transform the manner in which fans consume sports indefinitely.”

 

 

 

Harry Hugo, who served as the chief of social media and contributed to the brand’s development before co-founding the Goat Agency, has disclosed the amount of money his former organisation spent on Ronaldo’s 30-40 posts. He praised it as a “unbelievable deal” and observed that Ronaldo’s current rate is significantly higher.

 

 

“We were the first guys to be a digital-only deal with Cristiano Ronaldo for a quarter of a million pounds,” Hugo reported to Rising Ballers. “That was for the year, for a third of his social media output.”

 

 

 

 

Therefore, we are discussing approximately 30 to 40 posts that are exclusively dedicated to Sport Lobster, include a download link, and cost a quarter of a million pounds.

 

 

 

 

He is required to pay a million pounds to attend a television photo session, and he is now required to pay a million pounds to post on any platform. Therefore, it was an extraordinary offer.”It reached a point where we would receive approximately two thousand downloads each time he posted.” He maintained a following of one hundred million individuals.

 

 

 

 

As described in the book Football Leaks by Der Spiegel journalists Rafael Buschmann and Michael Wulzinger, Ronaldo and his representatives invoiced Mobily, a Saudi telecommunications company, £920,000 for four-and-a-half hours of his time. This included a photo shoot, five signed shirts, and two social media promotions.